Marketing Tips

Let’s Chat! Complimentary Discovery Sessions

Complimentary Discovery Session with Nikola Ahaiwe

  • Are you struggling trying to figure out how to use your blog or social media to attract new clients and grow your business?
  • Are you seeing other people around you achieve MASSIVE results in their business and wondering what’s not clicking for you?

I am opening up a few slots for complimentary Discovery Sessions (via phone or Skype) to see how I can help you create a solid, actionable plan to get your business moving in the right direction!

NOTE: This is NOT a free coaching call or pick my brain session. It is a chance for us to discuss the challenges you are having, and see if we would be a good fit working together to solve your problems.

If this sounds like exactly what you need, let’s talk! Schedule your complimentary 30 minute session with me at http://www.calendly.com/nikolaahaiwe

To Your Prosperity and Success,

Nikola Ahaiwe
Business Success Coach | Marketing Strategist | Motivational Speaker

Nikola Ahaiwe

 

 

 

 

P.S. Follow me on Facebook and Twitter for more valuable business tips, resources, and tools! If you found this post helpful in any way, don’t forget to share it with your network!

Want to join a group of savvy, like-minded female entrepreneurs doing BIG things in their business? Join the Mogul in the Making Mastermind Group on Facebook by clicking here.

{Video} How to Start a Business With NO Money

I get this question ALL of the time: Nikola, how can I start or grow my business if I don’t have any money?

Well, I’m breaking it down for ya in today’s Mogul Biz Tip video.

[youtube=http://youtu.be/aAnq3j4L5sE]

If you liked this video, or found it helpful in any way, please share it with your networks or someone that you know it may help.  Also, don’t forget to subscribe to my YouTube channel so that you can stay up-to-date on future videos (oh, and catch up on previous videos while you’re at it!)

To Your Prosperity and Success,

Nikola Ahaiwe
Business Success Coach | Marketing Strategist | Motivational Speaker

Nikola Ahaiwe

 

 

 

 

P.S. Follow me on Facebook and Twitter for more valuable business tips, resources, and tools! If you found this post helpful in any way, don’t forget to share it with your network!

Want to join a group of savvy, like-minded female entrepreneurs doing BIG things in their business? Join the Mogul in the Making Mastermind Group on Facebook by clicking here.

FREE Teleclass: Promote That Book!

Marketing Teleclass Flyer

We are halfway through our 4-week teleclass series! We hope you have been following along and taking notes. (If not, you can sign up here).

So, now that you know how to write your book and get it published, it’s time to learn how to promote your work! Join us on Thursday, January 29, 2015 7pm-8pm for teleclass #3, “Promote That Book!” where we will cover:

– How to create a strategic marketing plan

– Advertising: where to spend and where to save

– Building your brand

Remember, space is limited, so reserve your spot today! Click Here to sign up.

Write That Book! Free Teleclass TONIGHT

Writing Teleclass Nikola Ahaiwe Michael McGrew

Future Moguls, I am teaming up with best-selling author Michael McGrew to bring you a 4-part telelclass series to walk you through the self-publishing process from start to finish!

This teleclass series is for you if:
– You have always thought about writing a book and are finally ready to get those ideas out of your head and onto pages.
– You have already written a book and are interested in learning how to self-publish and market your work.
– You are an entrepreneur looking to increase brand awareness and gain expert credibility as a published author.

Sign Up Here —–> http://bit.ly/14X1GAP

In the first class, we will cover:

Writing Your Book
– Character/Storyline Development
– Time Management & Setting Deadlines
– Proper Structure/Format

Come with your questions and a pen and pad to take plenty of notes. This will be an information packed hour.

The LIVE training call is happening TONIGHT from 7pm-8pm.

As our gift to you, each attendee will receive a FREE download of Michael’s latest release, Designer Relationships: Get Out of Your Problems and Into Your Purpose when you register for the teleclass.

Space is limited, click here to sign up now! http://bit.ly/14X1GAP

I look forward to answering all of your burning questions on tonight’s call!

To Your Prosperity and Success,

Nikola Ahaiwe
Business Success Coach | Marketing Strategist | Motivational Speaker

Nikola Ahaiwe

 

 

 

 

P.S. Follow me on Facebook and Twitter for more valuable business tips, resources, and tools! If you found this post helpful in any way, don’t forget to share it with your network!

Want to join a group of savvy, like-minded female entrepreneurs doing BIG things in their business? Join the Mogul in the Making Mastermind Group on Facebook by clicking here.

MITM Entrepreneur Spotlight: Tiffany Lanier

Hey there, future moguls! I’m so excited to bring back the Mogul in the Making Entrepreneur spotlight series.  We took a little hiatus, with the craziness of the holidays, but I have a great lineup of super talented, inspiring, and passionate entrepreneurs to showcase over the next several weeks!

First up is Tiffany Lanier, of LiveWithTiffany.com.  Tiffany helps entrepreneurs fall in love with what they do, from wherever they want to do it by creating, packaging, and marketing their brilliance online.  Read on to find out how she fell into entrepreneurship “on accident” and how she plans to take her business worldwide!

Name: Tiffany Lanier
Location: Denver
Business Name: Live with Tiffany
Years in Business: Almost 3

Tiffany Lanier, founder of Live With Tiffany

Are you a full or part time business owner?
Full-time

Why did you start your business?
Well…I started my business on accident. I was planning to quit my first job out of college at a Startup as a Social Media Marketer to go to Costa Rica to “find myself.” I knew I wanted to do something on my own but I didn’t know what at the time. But I did know that working 9-5 wasn’t for me. Right before I bought a one way ticket to Costa Rica I was offered another marketing job at a local Marketing and Advertising firm but quickly discovered it was not for me.  I knew I didn’t want a job but at the same time saw an opportunity to learn from other marketers to increase my skill-set. But after only 2 weeks of working there the boss came in screaming at everyone for what reason I’m not sure. I was not a fan. Later that night I wrote him an email simply explaining that I wasn’t please with his level of disrespect and because of it, I could no longer work FOR him but I would consider working with him and the company, if he’d like to contract me.  To my surprise he said, “ok.” They became my first client and I started freelance marketing business.

Around the same time, I started a Women’s event business. And after about 20 months of mistakes and not being fulfilled later, I decided to start my Online Coaching Business, where I provide Business and Online Marketing coaching and strategy for entrepreneurs looking to build their personal brands online. I really wanted freedom to do my business anywhere I desired to be, as well as create a business that was scalable, allowing me to have several business models under one umbrella brand.

Tiffany Lanier, founder of Live With Tiffany

What has been the most rewarding aspect of having your own business?

Waking up every day knowing that I’m in control and that I literally create my outcomes.

What are your biggest challenges?
Some of the biggest challenges I’ve faced being entrepreneur was not knowing what I didn’t know and not having the capital to make bigger moves faster. I think those are two challenges most entrepreneurs face, especially in the beginning. I strongly believe it’s important to invest in help and support before you think you need it. Hiring a coach or a strategist, even if it’s for a one-time session, can give you more clarity than 6 months to a year of fumbling around.

What is the best business advice you’ve ever received?
“Charge what you’re worth.” You know why that’s so important? Because if you don’t you start to resent your clients and yourself which doesn’t allow you to love your business.

Tiffany Lanier, founder of Live With Tiffany

Do you have a team or are you a one man/woman show?
For the most part I’m a one-woman show, but I do outsource certain task here and there.

Where do you see your biz in the next 5 years?
Wow 5 years. My long term is 6-12 months lol. I see myself Speaking world-wide, continuing to coach and really expanding on retreats and Live events.

What advice would you give to other Moguls in the Making?
Start where you are. There will never be a great star aligned time to start your business. Take what you have and what you know and just take action. It’s better to build a little every day than to put it off for years and never start at all.

For more information on Tiffany Lanier and Live With Tiffany, check her website at http://www.livewithtiffany.com, or connect with her online at:

Facebook | Twitter | Instagram

If you would like to be featured in the MITM Entrepreneur Spotlight, please email your request to info@nikolaahaiwe.com

Workshop: Build Your Business Through Blogging

Build Your Business Through Blogging Workshop

Future Moguls, join me on Monday, January 12th as I host my first workshop of the new year: “Building Your Business Through Blogging”.

In this LIVE workshop, you will learn:
– How to determine which platform is best for your blog
– A simple strategy to use so you’ll never run out of things to write about
– How to promote your blog and build a following
– How to make $$$ from blogging
– and much, MUCH more.

It’s happening Monday, January 12th 2015 6:30pm-7:30pm at the Carson Library. 151 E Carson St., Carson, CA 90745.

This is a FREE event, and no RSVP is required. Hope to see you there!

To Your Prosperity and Success,

Nikola Ahaiwe
Business Success Coach | Marketing Strategist | Motivational Speaker

Nikola Ahaiwe

 

 

 

 

P.S. Follow me on Facebook and Twitter for more valuable business tips, resources, and tools! If you found this post helpful in any way, don’t forget to share it with your network!

Want to join a group of savvy, like-minded female entrepreneurs doing BIG things in their business? Join the Mogul in the Making Mastermind Group on Facebook by clicking here.

FREE Teleclass: Write. Publish. Promote. Profit!

Q&A Flyer

I am SO excited to announce that I have teamed up with best-selling author/publisher/literacy advocate Michael McGrew to host a FREE, live Q&A teleclass: Write. Publish. Promote. Profit!

Join us on Wednesday, November 19th, 2014 7pm-8pm PST as we will be walking you through, and answering all of your questions about, the self-publishing process!

This call is for you if:

– You have always thought about writing a book and are finally ready to get those ideas out of your head and onto pages.

– You have already written a book and are interested in learning how to self-publish and market your work.

– You are an entrepreneur looking to increase brand awareness and gain expert credibility as a published author.

BONUS GIFT: Receive a FREE download of Michael’s latest book, Designer Relationships when you register for the call (it’s our way of saying THANK YOU!)

Have a pen and paper ready and come with your most burning questions because this will be an info-packed hour!

Space is limited, so register today at: http://eepurl.com/6KK6b

[youtube https://www.youtube.com/watch?v=ppTESxbVoGI?list=UUxjTAT_CCfhK1npoN-Oec7w%5D

To Your Prosperity and Success,

Nikola Ahaiwe

Business Success Coach | Marketing Strategist | Motivational Speaker

Nikola Ahaiwe

 

 

 

 

 

P.S. Follow me on Facebook and Twitter for more valuable business tips, resources, and tools! If you found this post helpful in any way, don’t forget to share it with your network!

Want to join a group of savvy, like-minded female entrepreneurs doing BIG things in their business? Join the Mogul in the Making Mastermind Group on Facebook by clicking here.

7 Reasons Your Marketing is NOT Working (…and how to fix it!)

How to Create a Marketing Strategy

When was the last time you sat down and took a thorough look at your marketing plan?  Do you even have a marketing plan, or are you just flying by the seat of your pants, doing whatever you see others doing, or what you think you should be doing?

Successfully marketing a business requires clear and concise strategic planning.

If you are struggling to attract your ideal clients (you do know who they are, right?), your marketing efforts have not been working, and you’re not making sales, there are a few things that could be happening:

You are the hit it and quit it type

Now before your mind goes somewhere else, let me explain what I mean. If you post information about your business, products, and services in Facebook groups, Google+ communities, etc. (without interacting with the group) you are the hit it and quit it type. People will most likely NOT buy from you because a.) they don’t know you, and b.) you have not formed a relationship with them.  The sales process is an emotional one.  People buy from those that they know, like, and trust.  Yes, your products and services are important, BUT you will make more sales if you form a genuine relationship with your clients and make them feel as if you are the ONLY person with the solution to whatever problem they are having. So, stay away from BUY ME, BUY ME, BUY ME, that is the surest way to repel people away from your business.

You’re inconsistent 

You’re really active on social media one week, then there’s crickets the next week OR you started blogging, then you seemed to fall off the face of the planet. Now, you have come to the realization that blogging and social media are NOT the way for you to get clients. WRONG!!! You have to be consistent if you want to see results.  If you do not stick with something long enough, you will never be able to determine whether or not it is working.

You’re not tracking your efforts

How can you determine if something is working or not if you are not tracking your efforts? Do you know where the bulk of your website’s traffic is coming from? Have you installed Google Analytics or another tracking service to check? How did your last few clients find you? You should be keeping some sort of spreadsheet, or come up with a system to track this information so you’ll know what’s working, what’s not working, and where to focus your time, efforts, and marketing/advertising dollars.

Your message is not clear 

What do you offer? What products/services do you provide? Are you clearly articulating that in your marketing message? Make sure that potential clients can easily understand what it is that you do or sell without having to guess or take extra steps to find out. If you offer multiple products/services that do not relate to one another in any way, make sure you separate the two.

You haven’t defined/are not speaking to your target audience

A common mistake that entrepreneurs make is thinking that EVERYONE is their client. While it may be true that any and everyone can use your product or service, when it comes to marketing, you have to speak directly to those clients that you envision yourself working with. How do they speak? Where do they hang out? How much money do they make? The answers to these types of questions will help you determine how to go about reaching them.  When putting together your marketing message, act as if you are talking directly to your ideal client, who is sitting right in front of you.  How would you speak his/her language? If you have not already clearly defined who your ideal client is, I highly suggest that you take a moment to do that before you continue in your marketing efforts.   Knowing this information will save you a lot of time and effort chasing after the wrong clients, and help you begin to attract the right ones!

You’re focusing on YOU, not THEM

Your marketing message should focus on what you can do for your clients. What results will they achieve after working with you? Why should they work with you instead of the competition? Let the answer to these questions be the focal point. Focus on what you can give.Your prices are too low

Your prices are too low

Pricing plays a big part in whether someone decides to use your services, but maybe not in the way that you think. Oftentimes, entrepreneurs will underprice their products/services because they think that is the way to “entice” clients. But, it actually works to the contrary.  It is all about PERCEIVED value.  You have to make sure that your client understands the value of what you do.  That should be reflected in the quality of your marketing materials and what they will receive in working with you. You should know your strengths and be well versed in the benefits of working with you so that you can call attention to it when selling your services. It’s one thing to want money…everyone wants more…but it is something entirely different to be worth more.  Show your clients that you are WORTH more.

If you have been struggling with attracting your ideal clients, could use some help creating a strategic marketing plan, and simply aren’t making the type of money you would like to be making in your business, we should chat! Email me at info@nikolaahaiwe.com to schedule a 20min complimentary discovery call to see how I can help you reach your business’ marketing and financial goals.

To Your Prosperity and Success,

Nikola Ahaiwe

Business Success Coach | Marketing Strategist | Motivational Speaker

Nikola Ahaiwe

 

 

 

 

 

P.S. Follow me on Facebook and Twitter for more valuable business tips, resources, and tools! If you found this post helpful in any way, don’t forget to share it with your network!

September Mogul Meetup: How to Create MIND-BLOWING Financial Results In Your Biz

 

September Mogul Meetup

Join us for a night of learning, networking, and fun!

Get tickets here.

Not making the kind of money you’d like in your biz? Having trouble reaching your sales and income goals? Join me Tuesday 9.16.14 as I host the September Mogul Meetup at Rush Street Lounge in Culver City! Featured speaker, Amanda Loveland (http://www.amandaloveland.com), will be teaching you unconventional ways to create MIND-BLOWING financial results in your business!

You will learn how to:
– Develop your unique sales system to create a constant flow of client opportunities
– Set financial goals, and define what you must do every day to achieve them
– Sell quickly AND genuinely
– Uncover the real reasons people say no, and what you must know to help them overcome it (and say “absolutely, yes!”)

PLUS… 3 unique tips for growing your business no matter how busy your life is.

Each attendee will receive their very own 7-Day Sales Plan workbook to take home and work from the week following the event.

Grab your ticket NOW! http://bit.ly/1x75yvK

Everyone is NOT Your Ideal Client

Today, while waiting in line at one of my favorite juice bars, a woman walked past me with a hairstyle so gorgeous that I HAD to stop her and give her a compliment.  What she proceeded to tell me had me in complete shock!

Check out the quick video:

[youtube https://www.youtube.com/watch?v=YOpKwySQaHg?rel=0%5D

Listen, I get it:. you want to work with as many clients as possible, right? But, are you pre-qualifying your clients and making sure that they are a good fit, or that they can actually use and benefit from the services/products that you offer?  No one wants to feel as is they are just another name on your list, or that you are only interested in reaching a certain quota or sales goal.  They want to make sure that you are genuinely interested in helping to solve the solution to whatever problem it is that they are experiencing.

Everyone Is Not Your Ideal Client

 

A while back, I wrote a post titled 3 Ways to Find Your Target Market.  If you have not already clearly defined who your ideal client is, I highly suggest that you take a moment to do that before you continue in your marketing efforts.   Knowing this information will save you a lot of time and effort chasing after the wrong clients, and help you begin to attract the right ones!

To Your Prosperity and Success,

Nikola Ahaiwe
Business Success Coach | Marketing Strategist | Motivational Speaker

Nikola Ahaiwe - Business Success Coach | Marketing Strategist | Motivational Speaker

 

 

 

 

 

P.S. Follow me on Facebook and Twitter for more valuable business tips, resources, and tools! If you found this post helpful in any way, don’t forget to share it with your network!

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